The Lemonaders Team (www.Lemonaders.com) created RetailFormats.com to be a key resource educating consumer product companies (start-up and existing) on the ideal retail formats (channels) that are ideal for their products. The Conzumables team has been pioneering retail formats (ex Hotel Pantries, Micro Markets, etc) for over 30-years.
Retail Format (channel): The format of a retailer is the overall appearance and feel that it presents to customers, primarily its look and layout, the sort of range it stocks and the approach taken to pricing.
Retail Format (channel): The format of a retailer is the overall appearance and feel that it presents to customers, primarily its look and layout, the sort of range it stocks and the approach taken to pricing.
We have a series of broker, individual rep and repping group partners who specialize in product sales within their areas. These group sites and efforts cater specifically to a manufacturer who wants concentration from experts knowing their product lines and those retailers and distributors that are prominent in those formats.
There are eleven different groups we have created with a lot of crossover for a number of possible reasons (some carry similar sections, product manufacturers are looking for new business, etc). For trade show marketing we have an office in Las Vegas specifically for the number of key trade shows (relating to most of the internal sales groups) that are always in Las Vegas or at least are here every other year or so.
Retail Format Examples: Some of the retail formats we cover nationwide and in other world markets include:
